The City Council is launching a campaign in social network to attract tourism and asks the citizens of Calp to act as Influencers

The city council has launched a communication campaign with the aim that the tourists who visit us do not "forget" Calp. This campaign should show everything that is waiting for the people who choose us as their destination when this health crisis is over.

 

A series of graphic designs have been created, showing images and emblematic moments of both Calp and its festivals and traditions.

 

The title of the campaign is: "Come to Calp, we await you with open arms", and it focuses mainly on national tourism, or more precisely on the regions whose citizens traditionally visit us, such as Madrid, Castilla La Mancha, Castilla y León and Murcia.

 

Starting this weekend, the City Council is launching this campaign mainly through the tourism profiles of social networks on Facebook, Twitter or Instagram.

 

The City Council is also calling for the collaboration of Calp's citizens to share photos of Calp with the #AsomateACalpe (VisitCalpe) hashtag on their own social networks and thus become influencers of the city.

 

"We all have photos of Calp from our beaches, the "Peñón" rock or enjoying the festivities; now is the time to show them and use the reach of social networks to show everyone what's waiting for them when it's all over and visitors come back to Calp," explains the City Councillor for Tourism.

 

This is the first of the tourism initiatives that the City of Calp will launch in the coming months, depending on how the health crisis and the measures decided by the state develop.